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  • Podcast Planning

    How to Plan a Month of Podcast Episodes in One Sitting

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    • by Sharon Schuler

    One of the biggest reasons podcasts stall isn’t a lack of ideas. It’s decision fatigue. Every week the host sits down and thinks: What should I talk about this week? That question alone can slow your podcast down more than editing, recording, or publishing. The solution is simple: plan your podcast episodes in batches. Instead […]

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  • How To Podcast

    Podcast Episode Formats That Keep Listeners Hooked

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    • by Sharon Schuler

    Starting a podcast isn’t just about what you say. It’s about how you structure it. Even great ideas can feel flat if episodes don’t have a clear format. But when your podcast follows a structure listeners recognize, it becomes easier to follow, easier to enjoy, and easier to return to. Let’s look at the episode […]

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  • Podcast Planning

    The Biggest Podcast Mistakes New Business Owners Make (And How to Avoid Them)

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    • by Sharon Schuler
    • business owner planning podcast content • entrepreneur recording podcast at home • beginner podcast setup and planning notes • woman planning podcast strategy

    Starting a podcast for your business can be one of the smartest marketing decisions you make. It builds trust, authority, and connection in a way few platforms can. But many podcasts don’t fail because the host isn’t talented or knowledgeable. They fail because of small strategic mistakes made at the beginning. Let’s walk through the […]

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  • Podcast Planning

    How Long Should Podcast Episodes Be?

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    • by Sharon Schuler
    • podcast planning notes and microphone • entrepreneur recording podcast at desk • podcast timing notes with stopwatch • content creator planning episode length

    One of the first things new podcasters worry about is episode length. Should episodes be short and punchy?Long and detailed?Exactly 30 minutes?Over an hour? The truth is, there isn’t a magic number. The best episode length isn’t determined by industry rules — it’s determined by your content, your audience, and your consistency. Let’s walk through […]

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  • Podcast Planning

    How Often Should You Release Podcast Episodes?

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    • by Sharon Schuler
    • planning podcast content calendar • entrepreneur scheduling podcast episodes • podcast planning notebook and calendar • content planning workspace with microphone

    One of the first questions new podcasters ask is: How often should I release episodes? Weekly?Biweekly?Monthly?Whenever inspiration strikes? The truth is, there isn’t one perfect schedule for everyone. The best release frequency isn’t about what other podcasts do.It’s about what you can sustain while still serving your audience well. Let’s look at what actually matters […]

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  • How To Podcast

    The Simplest Podcast Setup for Non-Tech Entrepreneurs

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    • by Sharon Schuler
    • entrepreneur recording podcast at home desk • simple podcast setup with laptop and microphone • beginner podcast recording space • small home office podcast setup

    If you’ve ever thought about starting a podcast but felt overwhelmed by the tech, you’re not alone. Many business owners assume podcasting requires complicated software, expensive gear, and hours of setup time. But the truth is: a successful podcast doesn’t start with advanced technology. It starts with a simple system you can actually use. Here’s […]

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  • How To Podcast

    Podcast vs. Blog vs. YouTube: Which Platform Grows Your Business Faster?

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    • by Sharon Schuler
    • content creator choosing marketing platform • entrepreneur planning blog podcast youtube strategy • laptop microphone and camera on desk • content planning notebook with marketing ideas

    If you’re trying to grow your business online, you’ve probably asked yourself: Should I start a podcast, a blog, or a YouTube channel? Each platform can build authority, attract clients, and create visibility — but they don’t all work the same way. The best choice isn’t about trends. It’s about how each platform supports your […]

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  • How To Podcast

    What to Name Your Podcast (So People Actually Click)

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    • by Sharon Schuler
    • brainstorming podcast name ideas • entrepreneur planning podcast branding • woman choosing podcast title at desk • podcast planning notebook and microphone

    Choosing a podcast name feels like a small decision. But it’s actually one of the biggest factors in whether people ever press play. Your podcast title is the first signal potential listeners get about what your show is about, who it’s for, and whether it’s worth their time. A clever name might feel fun.A meaningful […]

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  • How To Podcast

    What Equipment Do You Actually Need to Start a Podcast? (A Simple Guide for Business Owners)

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    • by Sharon Schuler
    • simple podcast setup for beginners • entrepreneur recording podcast at home • USB microphone podcast setup • home office podcast recording space

    One of the biggest reasons people delay starting a podcast isn’t fear of speaking. It’s fear of buying the wrong equipment. They picture studios, soundproof walls, complicated mixers, and hours of editing — and suddenly the whole idea feels expensive and overwhelming. But here’s the truth: You can start a professional-sounding podcast for your business […]

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  • How To Podcast

    How to Start a Podcast for Your Business in 2026 (Without Tech Overwhelm)

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    • by Sharon Schuler
    • woman recording a business podcast • entrepreneur starting a podcast at home • podcast setup for small business owner • microphone and laptop podcast setup

    Starting a podcast used to feel like something only influencers or media companies could pull off. Now? It’s one of the smartest marketing tools a business owner can use — especially if you sell coaching, services, or digital products. A podcast builds trust faster than almost any other platform because people hear your voice, your […]

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Hi, I'm Sharon!
Hi, I'm Sharon!

I help small business that use a podcast to market their work --- overcome the inconsistency, stress, and overwhelm with publishing regular podcast episodes 🎧 so they can grow their platform, get their message out to the world and increase their revenue with less anxiety and without cutting into more family time ⏱️ Read More ...

Check out what clients have to say ...

“I’ve been able to focus on the creative side of my business since I can confidently trust Just Keep Podcasting to handle my podcast editing. My show’s number of downloads continues to grow. I KNOW that Just Keep Podcasting will take care of my podcast editing in a professional and timely manner. Initially, I was nervous about trusting someone else with my podcast, but that changed real quick. Absolutely a good value! I have no hesitations recommending Sharon’s podcast editing services to anyone.”

~ Andrea Heyman, host of the Adventures In Feeding My Fam Podcast

Read more ...

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I help podcasting small business owners overcome the startup, inconsistency, stress, and overwhelm with publishing regular podcast episodes 🎧 so they can grow their platform, get their message out to the world and increase their revenue with less anxiety and without cutting into more family time, since 2019.⏱️

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